7 Tips for Making the Most of Your Book Series (Part 1)

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By Julianne MacLean Back in 1999 when I sold my first book to Harlequin, very few historical romance authors were writing novels as part of a series. Each contract I signed was a one-book deal, but I soon discovered that building a devoted readership with one standalone book every twelve months was a steep uphill climb. Later, when I moved to Avon, the success of romance authors like Jo Beverley, Julia Quinn and Stephanie Laurens had made it clear that readers love returning to the … [Read more...]

Horror Selfies: Because Not Reading is Scary!

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The Horror Writers Association (HWA) has recently launched the Horror Selfies campaign, just in time for the Halloween season, in an effort to highlight the exceptional work, both literary and cinematic, produced by the horror genre. Inspired by the popular “Say it with a Sign” meme—used by everyone from Ellen DeGeneres and Jon Bon Jovi, to David Beckham and Princes William and Harry—the HWA is utilizing the vast reach of social media to provide a platform through which people can tell the … [Read more...]

Market In Ways That Work For You

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By Kate Larking When people hear that my marketing research revolves around marketing and promotion for fiction authors, the first question is usually akin to this: “Do I need to _______? I’ve been told I need to ________ to sell books.” What is the ______? It could be: Blog every day Keep a website Be on Twitter Have a Facebook Page Host giveaways Buy advertising on Google Manage an Instagram account for my cat I’ve heard all of these and more. But the main thing it … [Read more...]

Gone Writing

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By Mark Lefebvre One of the things I most love about my job is when serendipity leads to an amazing opportunity for a talented writer to be put in front of new readers. Kobo recently launched an amazing promotion that has partially been a celebration of the new movie version of the bestselling thriller Gone Girl by Gillian Flynn and partially a way to celebrate the release of our new deluxe waterproof eReader, the Kobo Auro H20.  (I'm certain if you're familiar with the novel, you can … [Read more...]

Getting Press in a New Era of Publishing

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By Brian J. D’Souza Back when I attended a publishing program at a Toronto university, we had a class led by an agent and his assistant where they devoted an entire lecture to the subject of “handholding authors.” We went through a series of exercises where the assistant read through “real” (embellished) case studies involving difficult/emotionally fragile authors who needed to be rescued. Examples ranged from authors who struggled with public relations, doing media and having their writing … [Read more...]

Louise Penny on Silencing the Writer’s Inner Critic

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By Jennifer Shenouda For some, what begins as a case of writer’s block can quickly evolve into full-on writer’s paralysis, the inability to move forward with a project due to an author’s crippling self-doubt. Perhaps it’s a misguided form of self-protection to imagine the worst possible reaction to one’s work before it happens—if only to lessen the blow of not getting it right the first time (or second, or third, or fourth). Nevertheless, it is a feeling all too common for authors; an … [Read more...]

A writer daydreams…

This is how a writer daydreams!

A great look at the long term. Steve Vernon's thoughts about a fascinating post by Dean Wesley Smith on long term strategy as opposed to worrying about selling everything today . . . … [Read more...]

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