Category Archives: The Business of Writing

The Long and Short (but mostly long) of Writing Short Stories

By Chris Mandeville Many writers begin their careers with short stories—they’re easier to tackle and faster to complete. But not me. I dove into novel writing right out of the gate, so I’m a late-comer to the short story. Recently I had the opportunity to submit a story to an anthology that benefits the scholarship fund of a writer’s conference

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How My Self-Published Book Sold 180,000 Copies And Nearly Doubled My Revenue

[This is an abbreviated excerpt of a longer article written by Michael Bungay Stanier on GrowthLab.com. There are links within this excerpt that link to the full article] The Coaching Habit was published on February 29, 2016. (Leap Day! Why wouldn’t you take advantage of that?) In the year since, it’s sold nearly 200,000 copies, including 8,000 ebooks in one

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Using Tools for Series Branding

by Allyson Longueira   It’s no secret that series branding is essential in the publishing business. Let me rephrase: It should be no secret that series branding is essential in the publishing business. But knowing something needs to be done and executing it properly can be two very different things. This is why I’ve started co-teaching cover design workshops again with Dean

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