Multi-Author Bundles: Dos and Don’ts
by Donna Fasano Multi-author anthologies require a lot of hard work. However, if 100% of the participating authors pull together to make the boxed set a…
ATTENTION MARKETING: LUCKY PENNY
Creating interesting merchandising and swag to help gain attention for your products always involves a combination of creativity and business savvy. We were quite delighted to…
How I Doubled My Annual Kobo Sales in 2015
NYT bestselling author Cristin Harber recently blogged about her efforts over the last year to expand retailer market share at Kobo. We loved the story and…