Kobo Writing Life Podcast – Episode 093 – Interviews from When Words Collide
Episode 93 includes a series of short interviews that KWL Director, Mark Lefebvre conducted at the 2017 When Words Collide conference in Calgary, Alberta. Mark speaks…
Indie Author Fringe: Get Your Book Out There
Kobo Writing Life Director Mark Lefebvre recently joined Kevin Tumlinson, Director of Marketing at Draft2Digital for a London Book Fair Indie Author Fringe session entitled: Get…
Kobo Writing Life Podcast – Episode 058 – Insights from Kobo Merchandisers
Episode 58 features an interview with Kobo Merchandisers Liz Hilborn (Manager of Merchandising) and Sarah Smith-Eivemark (Canadian Merchandiser) conducted by Mark Lefebvre, KWL Director. In the…
Best Practices for Building Sales
By Toni Anderson I was a little taken aback when asked to write a blog about how I’ve grown my sales on Kobo over the last…
How to create a great box set
By Tara Cremin Box sets are hugely popular on Kobo at the moment. Our best selling titles on Kobo Writing Life are nearly always ones that…
How My $19.99 Boxed Set Became a #1 Kobo Bestseller
Lately, it feels like the loudest voices in the indie community are all about exclusivity and low eBook prices. Well, here’s a story that disproves everything…
11 Tips for Promoting your Book
Written by Tim Inman # An essential to-do-list for independent authors from whitefox # There’s more to self publishing than just writing the book. Promotion is…
KWL price scheduling tool now live
You can now schedule price promotions and permanent prices in KWL. Just set it and forget it! On the Set the Price screen, you’ll now see…
A Dead Price Point
By Mark Lefebvre, Director of Self-Publishing & Author Relations, Kobo “I see dead prices!” Yes, I know, I’m riffing on a line from M. Night Shymalan’s…
My crack-dealer theory of eBook marketing, or how I started eating broccoli
By Steve Vernon My belt is shrinking. I don’t know how it is happening but every month that sucker seems to grow just a little snugger…
Power Pricing: How should I price my eBooks?
Nathan Maharaj, Kobo’s own Director of Merchandising (otherwise known as Head Bookseller) put together some thoughts to answer the question he most often gets from publishers…
5 Tips for Self-Published Authors
Embarking on a writing career can have you feeling like you’re staring up at a steep mountain with an almost unnavigable path. We’ve all heard the…