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Kobo Writing Life Podcast – Episode 81 – Blogging is Murder with Gilian Baker

Posted on April 26, 2017 by kobowritinglife One comment

KWL Director Mark Lefebvre speaks with former college professor Gilian Baker about her new novel Blogging is Murder. In the discussion, Gilian and Mark explore: The transition from teaching academic writing and literature for twenty years to the challenge of writing; first approached through blogging and ghost-writing Her original blogging experience, which was created for college students who were reluctant

KWL Podcast

ATTENTION MARKETING: Packaging Print Books

Posted on December 13, 2016 by kobowritinglife Leave a comment

Standing out in a crowed marketplace is something that smart authors and publishers do. We have raved about it in the past, and here’s another example from the marketing folks at Publishers Group Canada, when they shipped an ARC (Advanced Reader Copy) of the latest Ann Cleeves thriller. Check out this previous post about Attention Market Packaging on a Peter

Kobo Writing Life Podcast – Episode 061 – Peter James

Posted on July 6, 2016 by kobowritinglife One comment

Episode 61 features an interview with Peter James, an international best-selling British writer of crime fiction, which took place at Kobo’s HQ in June 2016 in front of a live audience. Peter is interviewed by KWL Director Mark Lefebvre. In their discussion, Peter and Mark talk about: Peter’s work on the Canadian children’s television program Polka Dot Door in Toronto

KWL Podcast

Attention Marketing: Packaging

Posted on June 30, 2016 by kobowritinglife 3 comments

In this industry where thousands of new titles are published every week, it’s in a publisher’s and author’s best interest to do everything they can to make their book stand out. KWL often advises authors to consider the cover, their author brand and a strong synopsis in order to help their book stand out within an online catalog listing. But

Star Reporter Kevin Donovan Publishes Murder Mystery

Posted on December 8, 2014 by Kobo Writing Life Leave a comment

Two murder cases I covered for the Toronto Star quite early in my career were the inspiration for the plot of The Dead Times, my new mystery thriller. There was heartbreak and mystery in both killings and I wondered: what if these crimes were linked? What would be a reason to commit these seemingly random murders? This is the mystery