By Barbara G. Tarn Have you heard this great marketing tip? Include your book in a multi-author bundle, so that readers can cross-pollinate among various authors. There are plenty of bundling services, such as StoryBundle, but personally, I never made it there, in...
Lately, it feels like the loudest voices in the indie community are all about exclusivity and low eBook prices. Well, here’s a story that disproves everything you’ve read recently: a $20 boxed set hit #1 on our charts. Author Lauren Royal generously...
Attention all Kobo Writing Life authors! We’re proud to announce that we’ll be supporting a special end-of-summer clearance sale on all titles published through KWL—a 50% discount for your readers, on us. This sale won’t cost you anything and will...
By Mark Lefebvre, Director of Self-Publishing & Author Relations, Kobo “I see dead prices!” Yes, I know, I’m riffing on a line from M. Night Shymalan’s The Sixth Sense. But if it gets your attention and helps you earn more money as an author, I’m okay with that....
Nathan Maharaj, Kobo’s own Director of Merchandising (otherwise known as Head Bookseller) put together some thoughts to answer the question he most often gets from publishers and authors: “How should I price my eBooks?” The answer: Price deliberately: Have a plan, and...
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