A Dead Price Point

By Mark Lefebvre, Director of Self-Publishing & Author Relations, Kobo “I see dead prices!”  Yes, I know, I’m riffing on a line from M. Night Shymalan’s The Sixth Sense. But if it gets your attention and helps you earn more money as an author, I’m okay with that....

Power Pricing: How should I price my eBooks?

Nathan Maharaj, Kobo’s own Director of Merchandising (otherwise known as Head Bookseller) put together some thoughts to answer the question he most often gets from publishers and authors: “How should I price my eBooks?” The answer: Price deliberately: Have a plan, and...
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