How to Reach Readers on Kobo
By C.J. Archer C.J. first started publishing independently in 2011 and was an immediate success—making enough to become a full-time author within her first year.…
Single-Focus Marketing (or How to Write Better Email Newsletters)
We all want to increase our reader engagement, right? More social media comments, more newsletter opens, more purchases. But did you know that offering more choices might actual result in less action from your readers?
Multi-Layered Readers and How to Reach Them
When I thought about my readers, I lumped them all into one huge bucket. When I sent an email newsletter to my 500 readers, I couldn’t understand why some didn’t open and others didn’t click. . .As an indie author, identifying your readers offers opportunity to brainstorm new ways to connect with her.
Making Promotional Videos on the Cheap
I started making videos last July to promote my first novel, A Time and a Place, published October 1st 2017 by Five Rivers Publishing. I chose videos as a primary means of promotion because I believed they could make the biggest impact, and I could distribute them via multiple platforms for free.
5 Habits of the World’s Most Successful Writers
by Justin Osborn Every writer dreams about the moment when their work hits the bestseller list. We wish for the perseverance and inspiration to churn out…
Multi-Author Bundles: Dos and Don’ts
by Donna Fasano Multi-author anthologies require a lot of hard work. However, if 100% of the participating authors pull together to make the boxed set a…
6 Social Media Tips Just for Authors
By Frances Caballo You’ve self-published your book, celebrated your launch, and sold books to most of your friends, family members and colleagues. Now, you’re even blogging. But…