Reader Reviews

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Reader reviews are BACK at Kobo! As authors know, reviews definitely help readers decide whether or not they are going to buy a book or download one of your free titles. Reviews add credibility because it means not only that someone actually read the book, but that they took the time to comment on it. Reviews appear below the Title and Series Title fields (as seen in the image below) And then, the details for the ratings and reviews appear below the Synopsis and the "People who read this also enjoyed" carousel. Reviews can be sorted by the following criteria: Most Helpful, Newest, Oldest, Highest Rated, Lowest Rated. Customers also have the option of denoting a review as helpful or not as well as reporting reviews that need to be double-checked.   TIPS FOR GETTING … [Read more...]

Star Reporter Kevin Donovan Publishes Murder Mystery

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Two murder cases I covered for the Toronto Star quite early in my career were the inspiration for the plot of The Dead Times, my new mystery thriller. There was heartbreak and mystery in both killings and I wondered: what if these crimes were linked? What would be a reason to commit these seemingly random murders? This is the mystery I charged my creation, Jack Temple, with solving. Temple is a homicide cop turned reporter, struggling to live a life on the other side of the yellow police tape. In my thirty years as an investigative reporter I have had my share of scrapes, failures and victories. I have been shot at, punched, yelled at and threatened with death. I have dined with killers and royalty, tracked an axe murderer and stray wolves through the bush. I have been woken up in the … [Read more...]

Wattpad: A Powerful Tool for Book Marketing

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By Linda Poitevin If you’re a writer and you haven’t yet heard of Wattpad (or you’ve heard of it but dismissed it), you’re not alone...and you may be missing out on a fantastic marketing opportunity. What is this weirdly named Wattpad? Essentially it’s a social media platform for readers and writers. Based in Toronto, Canada, it began in 2009 and currently has 35 million users spanning the globe. Writers share their stories for free, and readers can vote for those stories and/or leave comments and feedback. The platform is hugely popular with the young adult and fanfic crowd, but its reach is growing rapidly, and such heavyweights as Margaret Atwood and bestsellers Scott Westerfeld, Julie Kenner, Colleen Hoover and others are now offering their works there. Sounds like a pretty … [Read more...]

How To Kickstart Your Sales

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By David Gaughran The sales of every book decay with time, but the great thing about self-publishing is that a book won’t get yanked from the shelves if its numbers drop, and it won’t be forgotten about by the publisher. It has an infinite number of lives because its fate is being controlled by the person who cares about it most in the world: you. All self-publishers experience a dip in sales and it’s often really tricky to get things going in the first place. Sometimes you launch your book and get a quick burst from those who know you, and then sales just die. I know what it’s like. We’ve all been there. Most self-publishers start from zero as a complete unknown, like I did, so don’t panic. Building an audience is doable. You haven’t started too late. If anything, the tools … [Read more...]

Market In Ways That Work For You

NovelMarketing

By Kate Larking When people hear that my marketing research revolves around marketing and promotion for fiction authors, the first question is usually akin to this: “Do I need to _______? I’ve been told I need to ________ to sell books.” What is the ______? It could be: Blog every day Keep a website Be on Twitter Have a Facebook Page Host giveaways Buy advertising on Google Manage an Instagram account for my cat I’ve heard all of these and more. But the main thing it comes back to is the question of “Do I have to?” Usually, when I am asked this question, it’s because the author asking doesn’t like that specific media. She can’t keep up with blogging every day, or he thinks Twitter is 140 characters of idiocy at a time, or she thinks giveaways are eating her … [Read more...]

Getting Press in a New Era of Publishing

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By Brian J. D’Souza Back when I attended a publishing program at a Toronto university, we had a class led by an agent and his assistant where they devoted an entire lecture to the subject of “handholding authors.” We went through a series of exercises where the assistant read through “real” (embellished) case studies involving difficult/emotionally fragile authors who needed to be rescued. Examples ranged from authors who struggled with public relations, doing media and having their writing edited. The running theme throughout this was clear—authors suffered from “learned helplessness” and were as inept without guidance as Miranda Priestly’s alpha-slave driver character would be without her various minions in The Devil Wear’s Prada. One wonders, then, how authors cope in a world of … [Read more...]

A writer daydreams…

This is how a writer daydreams!

A great look at the long term. Steve Vernon's thoughts about a fascinating post by Dean Wesley Smith on long term strategy as opposed to worrying about selling everything today . . . … [Read more...]

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